East 9th Brewing: Packaging Of The World

Project Description

OCT 22, 2014, Derrick Lin: Packaging of the World describes the packaging of Doss Blockos, Lick Pier, Fog City Red Sangria and Cider.

“East 9th Brewing fosters creative and interpretive thinking around its brand stories using unusual and idiosyncratic label art- appealing to those who wish to challenge the social order…East 9th Brewing label artwork is designed to remain open to interpretation by the consumer, fostering imaginative thinking about identity and provide consumers with a means of edgy and unique ‘self-branding’ in social situations.”