Project Description

East 9th Brewing’s Doss Blockos brand has been named as the exclusive beer partner for the Virgin Australia Melbourne Fashion Festival (VAMFF) in 2019.  Doss Blockos is joining Virgin Australia, Visa, David Jones and Jacob’s Creek as VAMFF partner brands.  We invite everyone to join us for a Doss Blockos during the Festival at the The Plaza (located at the VAMFF hub, Melbourne’s Royal Exhibition Buildings) for a great festival vibe that’s free to attend.  Pop-up restaurant- ‘Admissions’ by top-notch caterer Tommy Collins will be offering a range of small to substantial menu items (and ice cold DossBlockos beer)…sit and dine casually with your friends or grab and go as you wander The Plaza during Australia’s largest fashion festival!

Doss Blockos The Colour of Beer made headlines in 2018 when East 9th Brewing trademarked the actual colour of beer in a partnership with global street-art paint brand, Ironlak. Doss Blockos The Colour of Beer Unlimited Pale Ale was created to be the ultimate session beer with flavour.  Doss Blockos is available nationally in all good venues, along with independent and national retailers. Now in its’ 23rd year, VAMFF is made up over 150 events in Melbourne from March 1-10. For more info visit